Showpass Event Inkubator
An accelerator community for event entrepreneurs ready to grow their business and their impact.
Event Inkubator gives selected event entrepreneurs access to the capital, community, expertise and Showpass event ecosystem to build a stronger business and bring bigger ideas to life.
Applications close November 30, 2026.
Taking an idea from concept to creation is no small feat. It takes upfront capital, a small village and, yes, good taste.
It can be incredibly fun and rewarding. It can also be pretty nerve-racking, especially when you're staring down a few big decisions with real money and your reputation on the line.
We've seen great event ideas fall short of what they could become, not because the idea wasn't good enough, but because the right capital, expertise, infrastructure or people weren't there at the right time.
That's why we created Event Inkubator.
We're bringing together event entrepreneurs who are serious about what they're building and giving them more of what they need to take it further.
Access growth funding to secure A-list talent, increase capacity, enter a new market, launch another event or invest in an opportunity that could move your business forward.
Event Inkubator growth funding is powered by Showire, our financing solution for event entrepreneurs, and is subject to approval.
Join a private Slack community of event entrepreneurs who have built something real.
Ask the questions you can't Google. Share what's working. Talk through the hard stuff. Celebrate the wins. And learn from people building right alongside you.
There's no substitute for being in the same room with other event entrepreneurs making the same kinds of big business decisions.
Executive Meetups bring Event Inkubator business owners together in person to talk expansion, financing, profitability, leadership, operations, new revenue opportunities and where the live events industry is headed.
The agenda comes from the people in the room, with experienced executives and subject-matter experts brought in when they can add value.
Every Event Inkubator business gets a dedicated Client Success Manager who knows your business, your ambitions and where you're trying to go.
When you need more expertise, we'll connect you with the right people. That could be a Showpass subject matter expert, another entrepreneur who's been there before or, in some cases, a member of our senior leadership team.
Every Event Inkubator business gets the full Showpass ecosystem turned on, giving you the technology to run, grow and own more of your event business and fan experience.
Get an early look at what's next.
Event Inkubator businesses will also have opportunities to preview and try new Showpass products and capabilities as we build them.
Want to see what that looks like in action? Join an Info Session for a live look at the Showpass ecosystem and how it all works together.
Building something meaningful should still mean building a healthy business.
Event Inkubator gives you more resources to grow, with a commercial model designed to help you keep more of what you create.
We'll cover program economics, platform fees and funding options during the Info Session and application process.
Event Inkubator isn't for someone thinking about putting on their first event.
It's for entrepreneurs who have already done the hard part: proving people want what they've built.
You may be a good fit if you:
Have been operating for at least two years
Have a proven event or event series
Can show real audience demand and established financials
See a clear opportunity to grow
Are ready to use the Showpass ecosystem
Are ready to build alongside us for the next three years
You don't need to be a current Showpass client.
You just need to be ready for what's next.
Showpass has committed $10M+ to the Event Inkubator initiative. Share your vision and show us what you could build with the right capital, support and infrastructure behind you.
Applications close November 30, 2026.
Join an Event Inkubator Info Session to meet the team, learn how the program works and ask us anything before you apply.
We'll cover who we're looking for, what selected businesses get, how funding works, program economics, the three-year commitment and what happens after you apply.
Can't make an Info Session? Our team will be happy to answer your questions. Speak with us by booking a demo.
Applications are open until November 30.
Apply. Get matched. Get to work.
Share your events, your audience, your business and where you want to take it.
We'll look at what you've already proven, where you see the opportunity and what it could take to get there.
We'll review your business, growth opportunity and what you're looking for from Showpass. If funding is part of the plan, it will also go through the Showire approval process.
If you're selected, you'll meet your dedicated CSM, map out your growth plan, get the full Showpass ecosystem up and running and join the Event Inkubator community.
You'll join the private Event Inkubator community, attend in-person Executive Meetups, work with a dedicated CSM, access our expert network and get the full Showpass ecosystem.
You'll also have the opportunity to access growth funding through Showire, subject to approval.
There is no additional membership fee to join the Event Inkubator community, attend Executive Meetups or access the expert network.
Selected businesses use Showpass as their event technology provider and pay the applicable Event Inkubator platform fees.
Selected Event Inkubator businesses receive a set platform rate of 2.5% + $1.69 per ticket, excluding credit card processing fees.
There is no additional fee to participate in the community, Executive Meetups or expert network.
No. Funding is an additional opportunity available through Showire and is subject to approval. It isn't a requirement for participating in Event Inkubator.
Event Inkubator growth funding is powered by Showire and follows its approval, disbursement and repayment process.
Approved funding carries a 3.5% financing fee, plus applicable terms and disbursement fees.
Learn more about ShowireNo. Existing Showpass clients and event businesses currently using another provider can apply.
Absolutely. If selected, we'll establish a new three-year relationship, move you to Event Inkubator pricing and get the full Showpass ecosystem working across your business.
There may still be another way for us to work together. You could be a better fit for Showire or the broader Showpass ecosystem today.
Event Inkubator is the accelerator community. Showire is the financing.
When funding is part of your growth plan, Showire is how that funding is reviewed, approved, disbursed and repaid.
Event Inkubator is a three-year relationship with Showpass.
We're looking to grow alongside you, not parachute in for one event.
You've created something people show up for.
Now show us where you want to take it.
Applications close November 30, 2026.
